Olympus VR-310

The 2011 Olympus VR-310 packs a 10x optical zoom at a 24-240mm equivalent into a pocket-sized compact body, making it one of the widest zoom ranges among compacts of its time. Its 14-megapixel CCD sensor, mechanical image stabilization, and 720p HD video make it a flexible camera for both travel and everyday use. This purple color variant turns the model into an even more eye-catching collectible.

📦 What's in the Box

• Olympus VR-310 (Purple)
• Original battery (LI-42B)
• Original charging and data transfer cable
• Camera carrying case (free gift)
• SD card (free gift)
• SD card reader (free gift)
• Shipped in RetroCameraLand's exclusive box

✅ Condition

The camera is in excellent condition for its age and fully functional. There are no cosmetic flaws that affect use or are noticeable to the eye. The body, screen, and lens are clean, and the zoom mechanism along with all other functions work flawlessly. Since this is the purple variant, paint gloss and color matching were inspected separately. Tested and approved by the RetroCameraLand expert team.

✨ Why This Camera

Despite its pocket-sized footprint, the 10x optical zoom at a 24-240mm equivalent makes the VR-310 a versatile choice for both everyday shooting and travel:

• 🔍 14 MP CCD sensor (1/2.3")
• 🎯 10x optical zoom, 24-240mm equivalent
• 🔎 f/3.0-5.7 aperture range
• 🪞 Mechanical image stabilization
• 📺 3.0-inch LCD screen (230,000 dots)
• 🎬 720p HD video recording (1280x720, 30 fps)
• 🌸 Super macro mode down to 1 cm
• 🎨 Magic Filter scene effects
• 🧠 iAuto scene recognition and AF tracking
• 🌈 ISO 100-1600
• 💾 SD / SDHC / SDXC card support
• 🔋 LI-42B rechargeable battery
• 💜 Purple color variant

A 10x zoom starting from a 24mm wide angle offers a rare degree of shooting flexibility for a compact camera: comfortable at 24mm for landscapes and group shots, while 240mm brings distant details up close. A zoom range this wide in such a small body makes the camera a travel kit all on its own.

The CCD sensor is the main factor behind the VR-310's color character. Unlike modern CMOS sensors, it produces more saturated, more "filmic" colors — that familiar Y2K look paired with flash is this camera's signature. 720p HD video is a fun bonus for anyone who wants to carry that nostalgic digital aesthetic into motion as well.

👀 Who It's For, and Where

A natural pick for content creators chasing a post-Y2K digital aesthetic, collectors looking for a colorful and characterful piece, anyone wanting to stand out from the phone crowd, and those after a compact build paired with high zoom. The purple body turns the camera itself into a standout accessory.

It delivers both practical and characterful shots on city walks, holidays and trips, cafe meetups, and birthdays and night events alike. Thanks to its wide zoom range, a single camera lets you capture sweeping landscapes and distant details both.

🔥 The RetroCameraLand Take

The VR-310 is one of those models that never quite got the attention it deserved. A 10x optical zoom at a 24-240mm equivalent in such a small body is still impressive today; while most compacts top out at 3x or 5x, the VR-310 works as a travel camera all on its own. Mechanical image stabilization makes it easier to get sharp shots at the long end.

The 14 MP CCD sensor and its saturated color character are the model's real appeal. A 1/2.3-inch sensor might seem small by modern standards, but that exact CCD-and-small-sensor combination naturally produces the "vintage digital" aesthetic so sought after today. And the purple variant is the most eye-catching version of the series out on the street, drawing the most attention whenever it's photographed — great both to use and to add to a collection.

🛡️ The RetroCameraLand Guarantee

Every camera in our collection is thoroughly tested and inspected for condition by our expert team before being added to our catalog. The lens, sensor, screen, buttons, and all functions are checked individually. Our 24/7 customer support is with you from the purchase process through after delivery. Feel free to reach out to us anytime for usage tips, maintenance advice, or compatible accessory recommendations. The RetroCameraLand guarantee ensures the longevity not just of the product you buy, but of the relationship we build with you.

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❓ Frequently Asked Questions

Is the Olympus VR-310 in working order, and has it been tested?
Yes. Every camera is individually tested and approved by the RetroCameraLand expert team. This unit is in excellent condition for its age and fully functional.

Is a 10x zoom actually useful on a compact camera?
Yes. The 24-240mm equivalent range lets you shoot everything from wide landscapes to distant details with a single camera, and mechanical image stabilization helps keep shots sharp at the long end.

Can it shoot video?
Yes. It records 720p HD video at 1280x720, 30 fps, so you can carry that nostalgic digital aesthetic into motion as well.

What memory card does it use?
It uses SD / SDHC / SDXC cards. It ships ready to use with a free SD card and card reader included in the box.

Do the images have that vintage digital look?
Yes. The 14 MP CCD sensor naturally produces saturated, filmic colors and that familiar Y2K look with flash.